As a strategy, dynamic pricing is largely based on factors including market trends, historical data, how much competitors are ...

Dynamic pricing is similar to algorithmic pricing, but doesn’t rely on the more modern idea of an algorithm in the 2020s to ...

The only constant in life is change, the Greek philosopher Heraclitus famously said. When it comes to prices for goods and services online, sometimes the changes happen so fast it feels as though the ...

Should the price of your groceries depend on what a retailer knows about your shopping habits or your neighborhood? How would ...

As price-setting by computer algorithm becomes increasingly prevalent, states are stepping in to address transparency and fairness concerns that federal legislation has yet to comprehensively tackle.

Airlines and travel search engines, such as Expedia, claim dynamic and surveillance pricing help them offer tailored experiences, but they’re also about boosting profits. Ever feel like flight prices ...

Earlier this year, New York enacted its Algorithmic Pricing Disclosure Act, a first-of-its-kind statute that requires certain businesses to include a written disclosure if a price is set using an ...